Agenda
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Check in at the registration desk then enjoy some breakfast while networking.
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“Optimizing the customer experience" has been the mantra of marketers for years. Come hear about the current trends and state-of-the-art from the experts who provide the software that enables this goal.
Moderator: Ben Kiker, Performance Coach, The Ben Kiker Group in
Salim Ali, CMO, WordPress VIP, Automattic in
Raj De Datta, CEO & Co-Founder, Bloomreach in
Anda Gansca, CEO & Co-Founder, Knotch in
Serhat Soyuerel, CRO & Co-Founder, Insider in
Loni Stark, VP, Content & Commerce Product, Adobe in -
Influencer marketing has rapidly emerged from being a niche "experimental" marketing practice to a recognized "must have" channel. This discussion forum will address the trend from all angles: the platforms (e.g.,TikTok), the tools used by influencers to monetize their audience, and the solutions used by marketers to identify the influencers and measure their performance.
Moderator: Conor McKenna, Director, LUMA in
Todd Crawford, Co-Founder, impact.com in
Ryan Detert, CEO, Influential in
Rishabh Jain, CEO & Co-Founder, FERMÀT in
Lauren Schnipper, VP, Corporate Development, Jellysmack in -
As third-party data and identifiers are restricted due to regulatory and platform changes, marketers have intensified their focus on gathering, managing and executing on first-party data. Learn from the experts how to deliver "the right message at the right time to the right person" in this shifting data landscape.
Moderator: Matt Prohaska, CEO & Principal, Prohaska Consulting in
Vijay Chittoor, CEO & Co-Founder, Blueshift in
Jason Davis, CEO & Co-Founder, Simon Data in
Kashish Gupta, Co-CEO & Co-Founder, Hightouch inMatt Keiser, CEO, LiveIntent in
Mathieu Roche, CEO & Co-Founder, ID5 in
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B2B Marketing spend exploded during the pandemic as enterprises shifted from in-person to remote selling. This breakout session will discuss the current state of account-based marketing and salestech . . . what's next on the horizon.
Moderator: Peter Isaacson, CMO, Replicant in
Etai Beck, CEO & Founder, Folloze in
Kate Johnson, CEO, Act-On in
Erik Matlick, CEO & Founder, Bombora inAllison Metcalfe, CRO, Demandbase in
Alex Yoder, CEO, Leadspace in -
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What do enterprises focus on once they have their first-party data in place? Second-party data sharing. But how to do this effectively without data leakage? Data clean rooms. Hear about the solutions enabled by clean rooms, and best practices on how to implement them.
Moderator: Michelle Dooley, Founder, Catalyst Media Consulting in
Verl Allen, CEO, Claravine in
Alex Blum, Executive Chairman, Optable in
Christine Grammier, Head of Solutions, LiveRamp inMatt Kilmartin, CEO & Co-Founder, Habu in
Maximilian Groth, CEO & Co-Founder, Decentriq in
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Signal loss from Apple's ATT framework has reduced the effectiveness of mobile advertising. On top of this, we've seen a decline in digital activity post-Covid, as well as headwinds from the macroeconomic environment. Join us for a discussion with mobile marketing leaders to see how ecosystem participants are adapting to industry changes and navigating current market conditions.
Moderator: Aurelie Guerrieri, CMO, Datadome in
Sunil Rayan, Chief Business Officer, Moloco in
Brett Caine, CEO, Airship inGeorge Deglin, CEO & Co-Founder, OneSignal in
Ted Krantz, CEO, Data.ai in
Stephen Upstone, CEO & Founder, LoopMe in -
The goal of B2C Marketing? To sell stuff to consumers, with more and more through the digital channel. Learn about the most effective ways to drive conversions and maximize LTV of customers.
Moderator: Wes Nichols, Partner, March Capital in
Debjani Deb, CEO & Co-Founder, ZineOne in
Ashley Firmstone, SVP, Customer Success, Rokt in
Emad Hasan, CEO & Founder, Retina in
Djalal Lougouev, President & Co-Founder, Ometria in
Len Ostroff, SVP, Partnerships, Crisp in -
Discover the current privacy challenges due to the shifting regulatory environment and how to legally and effectively manage them.
Moderator: Jodi Daniels, CEO & Founder, Red Clover Advisors in
Robin Andruss, Chief Privacy Officer, Skyflow inBen Barokas, CEO & Co-Founder, Sourcepoint in
Pamela Erlichman, CMO, Jebbit inRichy Glassberg, CEO & Co-Founder, SafeGuard Privacy in
Charles Manning, CEO, Kochava in
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Brian Andersen, Partner & Co-Founder, LUMA in
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Continue the discussion for cocktails and conversations.